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Predicting US Online Casinos

The current CEO of Unibet, Petter Nylander, has made one of the boldest statements of the year just recently when he announced that Unibet plans to acquire a 25 percent stake in the Bingo.com domain name in anticipation of a fully legalized and regulated US online casino gambling market. The US market has been changing rapidly over the past several months as Barney Frank’s alternative legislation gains strength in the government and also gains bi-partisan support. At this point, gambling groups and industry analysts have been incredibly skeptical about whether or not the US is ever going to fully reverse the controversial UIGEA and license and regulate offshore online casinos. Nylander’s statement that the company is making such a bold move as to pay roughly US $2.25 million for a portion of Bingo.com, on an assertion that the US market is about to open, is really the first of its kind.

Online casinos and foreign gambling groups have been cautiously optimistic about the US market, but never fully investing new funds in the potential US market because passage of new US laws is still so seeming far away. Nylander and Unibet seem to feel differently, however, and the company affirms that it feels that the US bingo market will becoming incredibly viable once new regulations are passed and that Unibet plans to be in on the ground level. Bingo.com is already a trusted domain name in the US and is listed on the NASDAQ stock exchange at a value of US $10 million.

The investment in the potential US online casino bingo gambling market is just one of Unibet’s long term plans. Unibet also announced that the company is prepping for entry into the currently closed French market and will be one of the first in line to apply for a French gaming license when the time comes.