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Online Casino Takes a Strong Position

It’s really quite refreshing to see that there are online casinos currently operating in the market that have a good deal of corporate responsibility. Over the past several years it seems as though the industry media and the player advocacy groups have been demanding a level of social responsibility at the online casino gambling companies that is just not forthcoming. Although there are several gambling groups that openly contribute to responsible gaming research, and make cursory efforts to meet the minimum standards, Betfair is really going above and beyond what is absolutely required in the industry. Just this week Malcolm Bruce announced that he is now the Social Responsibility and Sustainable Gambling Chief at the Betfair Group.

Bruce was the former chief at the UK Responsibility in Gambling Trust and will now take over the efforts at Betfair to keep the online casino gambling group operating with a keen eye toward social responsibility and sustainable gambling. Betfair is really looking to become a key leader in the market as far as socially responsible programs are considered – his key job at Betfair is to implement new programs that are based on evidence and need in the marketplace. The online casino group’s agenda is actually incredibly progressive – there just aren’t other companies going out of their way to make strides in the technology and systems needed to keep the gambling industry lucrative and safe.

Betfair is one of the largest online casino betting groups in the world and the company has long remained lucrative despite the economic challenges of the past few years. It’s quite in line with what we’ve come to expect from this stellar gambling group.