Profits Soaring for Unibet
One of the longest running names in the online casino betting industry is still
running strong in the market and the company was pleased to announce this month
that year-on-year profits are up and only increasing. Unibet is a truly
international gambling site that has betting sites operating in 12 different
languages and servicing players from more than 50 unique countries. The name is
recognized with excellence in the marketplace and online casino bettors and
gamblers trust the Unibet brand to deliver an excellent and trusted experience.
Unibet has grown significantly every single year since the company launched back
in 1997 and even the down turned economy could not shake Unibet from achieving
an enormous increase in 2009 from the previous year.
Many online casinos and internet betting companies have had a really tough time
staying afloat and even some of the biggest names in the market reported slower
than average growth figures throughout 2009. Unibet though just reported that
the 2009 figures show an enormous 67 percent year on year profit increase.
That’s no small feat considering the state of the economy and pre tax profits
came in at GBP 8.7 million for the fourth quarter of 2009 alone. The amazing
part of Unibet’s success is that fact that Unibet’s existing gamblers are
responsible for the company’s stellar performance – the company did not report
exception player growth this year, but rather, those existing Unibet players
came out to the site en masse to gamble and bet throughout 2009.
The CEO of Unibet, Peter Nylander, attributes much of the company’s success to a
decision to take the business global and operate truly within the international
market. Branching out of just Europe and the UK, Unibet has a broad base of
gamblers and therefore leverage and diversity to ensure that small economic
setbacks are only barely felt by the gambling group. |