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Should Online Casinos Enter Politics?

The topic might not be quite as controversial as keeping the separation of church and state, but there are some concerns lately about the fact that the UK online casino gambling industry has decided to get involved in the UK political scene leading up the pending elections. The major elections have captivated the attention of the country as Prime Minister Gordon Brown faces off as the incumbent against David Cameron. These are the two primary forces right now and Ladbrokes has decided to wade into the fray by showcasing the company’s opinion on how UK citizens should vote in the upcoming elections. UK online casinos and internet gambling companies were given a lot of rights to advertise in the UK market several years ago and Ladbrokes is now using that right to showcase a set of adverts that use look alike politicians to express the company’s displeasure with the current administration.

Now it really begs the question though, should the online casinos be getting themselves involved in the situation? Or should there be a level of separation – the internet gambling companies can promote their own interests, but stay out of politics? The second option does not leave a lot to freedom of speech, and yet there are some supporters who believe that the online casino sites should steer clear of politics and keep all of those gambling millions very much out of the political race. On the flip side, Ladbrokes is merely expressing an opinion, and the adds are actually quite tactful, if not blatantly to the point.

Basically, there is no way to keep the online casinos from placing these adverts as long as the adverts still stay within the guidelines that the Advertising Standards Authority outlines. And since there are no clear rules for politics and internet gambling companies, plan on seeing several more of Ladbrokes’ humorous political adverts.