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Where Has Sega Been?

The name Sega is pretty much instantly familiar to a certain generation – the 20 to 35 year olds who remember Sega Genesis as one of the top alternative video gaming console on the market just a decade ago. Sega is still in the gaming market and now it seems as though the company is moving into the online casino gambling market according to recent announcement from the company’s European headquarters, Sega Europe Ltd. The company still has a has a North American branch of the gaming group, but for the online casinos, the real money is outside of the US and much more focused in the emerging European markets. Sega has really begun to branch out of gaming console market in the past decade because there was a lot of competition and the company’s products were not actually as popular as some of the gaming consoles released by Nintendo, PlayStation, and Sony.

The company has exited the gaming console market in favour of developing games – this is where the company has the opportunity to now expand into the online casino gaming market and reap the benefits of this booming industry. The online casinos are becoming extremely popular all over the world and new markets are popping up – this means that there is a lot of room for new companies within the market. Particularly companies like Sega, that have a long-standing and strong brand-trust with consumers.

In addition to the video games and the possible online casino games, Sega is connected to producing hardware for home computers all over the world. With the company’s sheer breadth of influence there is little doubt that Sega could easily succeed at entering the international internet gambling industry.