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Deal Strengthens Shares

A new deal that has been announced between Rank Interactive and CryptoLogic has strengthened the investing confidence in both of these two online casino gambling companies. The Rank Group is a top internet gambling group that supplies several key land and internet gambling opportunities for the international gambling industry. This latest deal with CryptoLogic gives the Rank Interactive division of the gambling group access to CryptoLogic’s award winning software and games. This long-term deal has boosted confidence in both of the companies because it marks a highly lucrative venture for both companies. Rank Interactive is very well regarded in the industry and the company’s online casinos will now have the ability to additionally offer nearly a dozen of the most popular CryptoLogic games.

According to the news announcement, CryptoLogic will license out roughly ten of its most popular games to the Rank branded gambling sites. Two CryptoLogic games have already launched and the companies announced that several more are scheduled to launch by the end of the year. This long-term deal is incredibly ideal for CryptoLogic because the company receives some of the revenue generated from the games that Rank players are using. CryptoLogic’s games are incredibly popular at other online casinos and there is every anticipation that Rank’s three flagship sites, Mecca Bingo, GC Casino, and Blue Square, will also welcome the new gaming content.

The deal is so ideal, in fact, that CryptoLogic and Rank both experienced slight increases in share prices this week as a result of the new partnership deal. Both companies represent strong brands in the online casino gambling industry and there is only the anticipation that the new agreement will boost the brand respect for both companies as well as prove quite lucrative.