Deal Strengthens Shares
A new deal that has been announced between Rank Interactive and CryptoLogic has
strengthened the investing confidence in both of these two online casino
gambling companies. The Rank Group is a top internet gambling group that
supplies several key land and internet gambling opportunities for the
international gambling industry. This latest deal with CryptoLogic gives the
Rank Interactive division of the gambling group access to CryptoLogic’s award
winning software and games. This long-term deal has boosted confidence in both
of the companies because it marks a highly lucrative venture for both companies.
Rank Interactive is very well regarded in the industry and the company’s online
casinos will now have the ability to additionally offer nearly a dozen of the
most popular CryptoLogic games.
According to the news announcement, CryptoLogic will license out roughly ten of
its most popular games to the Rank branded gambling sites. Two CryptoLogic games
have already launched and the companies announced that several more are
scheduled to launch by the end of the year. This long-term deal is incredibly
ideal for CryptoLogic because the company receives some of the revenue generated
from the games that Rank players are using. CryptoLogic’s games are incredibly
popular at other online casinos and there is every anticipation that Rank’s
three flagship sites, Mecca Bingo, GC Casino, and Blue Square, will also welcome
the new gaming content.
The deal is so ideal, in fact, that CryptoLogic and Rank both experienced slight
increases in share prices this week as a result of the new partnership deal.
Both companies represent strong brands in the online casino gambling industry
and there is only the anticipation that the new agreement will boost the brand
respect for both companies as well as prove quite lucrative. |