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Personalizing Online Casino Sites

The idea may not be revolutionary, but there is certainly a growing buzz in the online casino gambling industry about the new personalized gambling experience launching under the Mybetboo brand. The subsidiary for the Gaming VC, Betboo, has announced that the new site is launching in the coming weeks and will target gamblers looking for a more customized and personalized gaming experience than the online casinos can offer. In essence, the Betboo gaming product will allow gamblers to create an account and then begin designing their own custom-built casino, poker, bingo, and betting sits.

As the online casino gambling industry matures there are an increasing number of niche gaming sites really targeting the internet gamblers and offering up highly unique and specialized gaming experiences. In this case, the Betboo product is actually pretty similar to the player-created gaming site experience that Microgaming successfully launched and implemented last year. The new Mybetboo experience is going to take the online casinos to a whole different level – and it certainly gives more control to the gamblers themselves – the control to customize the look and feel of their sites as well as the games they are offered when they log in.

The company has patented this new technology that will operate much like open-source content. Online casino gamblers are given the option of dragging and dropping elements of their gaming site onto a grid – this includes the look of the site as well as “pills” or the single gambling games and betting products they want to include on their highly customized and personal internet gambling site.