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New Deal in Italian Marketing

The emerging Italian online casino gambling, betting, and poker market is one of the most promising currently developing and growing markets in the industry. The European internet gambling market has really encountered some serious problems with several countries attempting to uphold state monopolies and gambling bans in the country under protectionist measures to keep internet gaming revenue within any given country. In the past couple of years Italy has emerged as one of the handful of European countries willing to respond to negotiations and requests from the European Commission regarding protected markets preventing offshore online casinos from competing. In the latest news from the country, Net Entertainment has announced a new deal with Microgame.

Microgame is a growing company in the global online casino gambling market and is specifically a gaming solutions provider. The company offers a comprehensive array of a fixed odds betting platform, skill gaming, poker, bingo, lotteries, and even horse race betting. Microgame is a veritable one-stop shop for software development companies looking to expand their offerings without fully going through the process of proprietary software development.

This new deal will give Net Entertainment new purchase within the growing Italian online casino gambling, poker, and betting market. Net Ent is a highly regarded software development platform and the company successfully operates the CasinoModule platform in existing internet gambling markets. Microgame is an exiting partner opportunity for Net Ent because Microgame has been in the market since 1996 and offers up a reputation that extends beyond the internet arena and into the land gambling industry as well.