New Concepts for ClubWPT
The US market for subscription based online poker may not be huge, but the sites
in the market that have made it are flourishing. The ClubWPT brand is one of the
sites performing quite well – the company cornered a huge share of the US market
and the popular World Poker Tour cornered a huge share of the US market and the
popular World Poker Tour brand added a bit of credibility to the site while it
was still in its infancy stages. Now that even more online casino sites are
backing out of the US market, a quality subscription site like WPT brand is
becoming a hot commodity.
As the new year starts, ClubWPT has a couple of promotions already in the kitty
and ready for launch. The biggest promotion is certainly the ClubWPT branded
television show set to air on the weekends on Fox. The ClubWPT brand has pulled
in celebrity endorsements and a whole lot of press over the past year because of
the sites ability to keep subscription costs down to just the standard $20 per
month – but yet the site pays out huge prize moneys on major tournaments and the
such.
The branded television show will act as a marketing piece for the subscription
online casino poker site. While gamblers will certainly enjoy watching the show,
the show’s purpose is largely to funnel new players to the site – the more
players gambling at ClubWPT, the bigger the tourneys that can and will be
offered throughout 2009. And with the points system on the site, gamblers don’t
have to worry about having the cash to buy into high-stakes tourneys – just
gather enough points and you’re able to enter for real cash winnings. |