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Mobile Online Casinos Vie for Brands

The huge push in the online casino gambling industry has not escaped the growing mobile gambling sector apparently. At this point the mobile gambling sector has really been an expansion of the internet gambling industry. But Probability plc, a mobile software development company, has scored a deal that will really ramp up the quality of mobile gambling content throughout the industry while also giving mobile online casinos the themed and branded content that they so desire. Probability announced a new licensing deal with FremantleMedia Enterprises that will see popular TV show brands integrated into mobile games.

The licensing deal is a true step forward for the mobile gambling market and shows that the market is individual from the online casinos and internet gambling industry alone. Probability’s exclusive licensing deal means that mobile slots games with the “Price is Right” theme will be released in the coming weeks and months. Other popular television show brands that will find themselves in the mobile gambling market include: “Blankety Blank”, “The X Factor”, “Sale of the Century”, among others.

Probability is a top name in the online casino mobile gambling industry in particular, the company is well known for its innovative mobile gaming content. Additionally, Probability is one of the few software development companies that have been at the forefront of the growth in the mobile gambling industry – although mobile gambling is a fairly new arena, Probability has been there since the first days. The company continues to strengthen not only the Probability game, but the reputation of the industry with advantageous licensing deals like the FremantleMedia agreement.