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Cross Platform at the Online Casinos

Internet gamblers now a days are looking for so much more from their internet gambling experience than they have in the past. Advancements in gaming technology, graphics, and sound mean that some of the earliest online casino slots games and the such are quite passé. Gamblers simply have higher expectations from their internet gambling experience and that means that the software development companies and the online casinos have to work extra hard to stay at the forefront of new developments. All of this though ties in with the latest announcement from Party Gaming – the company announced yet another cross-platform deal.

Most surprising about the announcement is the fact that it comes right after Party Gaming announced a similar deal with CryptoLogic. The new deals are designed to really boosts the online casinos profile in the industry and allow Party Gaming gamblers unprecedented access to some of the top branded slots game on the internet. The latest deal means that in addition to the top branded online casino games from CryptoLogic the company will now have WagerWork’s five major gaming titles.

Both cross-platform deals are written to last for five years initially and the wording in the contract will allow PartyGaming to renegotiate which top branded games are offered on the Party Gaming platform. As both software development companies release newer games, Party Gaming has the ability to also negotiate for use of these titles. This is a huge trend at the online casinos and Party Gaming is really only just jumping on the band wagon now that it offers games from multiple development companies – 888.com was one of the first to begin integrating new software platforms into one cohesive experience.