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Playtech released the company’s H1 results report for the first half of the year and the report indicates that Playtech is in a very strong financial position going into the second half of the year. Playtech has spent the past six months not only focusing on gaining new licensees for the company’s online casino gambling and poker platforms, but in also lying a strong foundation for the company in the European market. Revenues for both major divisions of the company soared from H1 2007 and that is thanks to an effective expansion strategy in place as well as the currently booming European market that is leading to a growth in the number of online casinos able to operate in the market before reaching total saturation.

Playtech’s poker revenues showed the greatest increase from the same period in 2007. Jumping a whopping 109 percent, the poker division of Playtech is quickly growing and finding a definite niche within the European market. Playtech’s name is also becoming increasingly associated with quality and respect which also bodes well for the company’s online casino and total gaming revenues in the long run. As for gaming revenues at from Playtech’s licensed online casinos revenues were up 78 percent and came in at $58 million.

A majority of Playtech’s total revenues are thanks to the online casino gambling division but with the growth of poker gambling in the Asian-pacific region as well as increased interest in the European market, Playtech’s poker platform is in a prime position for growth opportunities.

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