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GameAccount Finds Success

The expansion of the online casinos gambling industry has been good for companies like GameAccount, which offer a unique niche offering – specifically, the company offers skill based games for player consumption. This is in stark contrast to the online gaming software development industry which is nearly saturated in the European market and beyond. Skill gaming is an area of internet based gaming that is just taking off in the last several years and is now seen as a way to compliment online casinos gambling content rather than directly compete with the more traditional internet gambling games and Web sites.

According to GameAccount, the online bookmaking industry is very keen on adding this type of online casinos-esque gaming to their sites. Just last week Stan James was announced as the latest bookie to license the GameAccount skill gaming software as a way to compliment the site’s existing offerings. Other bookmakers started this tred last year and GameAccount has licenses with most of the top names in the online casinos sportsbooking industry: William Hill, Sportingbet, and Paddy Power to name a few.

The CEO at GameAccount, Kevin Dale, comments, "Our blue-chip corporate customers benefit from unique skill gaming software in attracting new players - reducing the dreaded churn and driving meaningful revenues comparable to poker. Gin Rummy, Backgammon and our unique Multiplayer Blackjack form a compelling suite of person-to-person games super-charged by the presence of new instant win side games to fill idle minutes.” The GameAccount online casino skill games are designed to perfectly compliment a betting platform, which is why so many of the bookies are choosing to offer this type of gaming. The to GameAccount's success is that the software is lucrative for the online bookmakers, yet it does not detract from the betting revenues.