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Developments in Swedish Online Casino Gambling

The Swedish government has spent significant time and effort protecting the state-run internet gambling monopoly, but the Swedish media has received a reprieve from government harassment over advertising for various online casino gambling companies. Two Swedish newspaper took their issues with the Swedish internet gambling monopoly to the courts – and they won! The fact is, the Swedish courts were forced to rule in favor of the newspapers because the current online casinos gambling monopoly is in possible violation of European Union trade policies and protections.

The European Commission has negotiated with the Swedish government over the past several months encouraging the country to open up the current online casinos gambling monopoly to better comply with free-trade between EU member state policies in effect. The Swedish gambling monopoly, Svenske Spel, not only dominates the online casinos gambling industry, but the company sued and threatened two Swedish newspapers that were running internet gambling advertising for foreign internet gambling operators.

The two Swedish newspapers challenging the country’s online casino gambling monopoly activities won last week in the Swedish Court of Appeals and any criminal allegations against the newspapers have been dropped. The two papers, Aftonbladet and Expressen took the issue as far as possible in protest of the Swedish legislation that limits the type of online and paper advertising that that the media are allowed to support. The Swedish Court of Appeals found that the Swedish restrictions may contradict EU regulations and policies. That means a small victory in the fight to open up the Swedish online gambling market to foreign gambling operators.