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Sportech Moving into Online Casinos

 

The 888.com gambling group is really expanding right now and has become one of the most active companies on the market – the company is rapidly adding new partnership deals and new licensed software to the company’s integrated marketing platform. As a key part of 888’s future marketing strategy the company has formed alliances and deals with unique gaming products and software that is currently in limited availability on the net or available at niche gaming sites. Sportech is the latest company to ink a deal with the online casino gambling group – which means that Sportech will gain widespread access 888’s huge player-base.

888 runs a very synergized company – each division of the gambling group feeds into the success of the other brands and the 888 corporate strategy involves harnessing the best that the Web has to offer in terms of internet gambling and then offer those products to gamblers in an easy-to-use format. The integration platform is really revolutionizing the way that online casinos and gaming companies are able to gain new brand recognition. For 888, the large platform of licensed games are not only available at the 888 online casino sites, but some of this new platform may even bleed into the company’s lucrative white label division.

For Sportech, the company already offers a successful football pools business in the UK, and the launch of the Sportech pool betting options on the 888 online casino gambling site will bring the brand international recognition and an international base of gamblers. The new agreement between the two companies, Sportech and 888, will launch in September, and gamblers can anticipate a fully functioning version of the popular pools business.

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