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Online Casino Scoops Sponsorship

The online casino gambling industry is highly competitive and sponsorship deals are a lucrative way for the internet gambling and betting sites to brand the company to an ideal target market. Bwin is a premium internet betting brand name in the industry with internet casinos focused in some of the top betting markets in Europe. Bwin just recently announced a new two-year partnership deal with the MotoGP World Championship games. This deal is ideal for Bwin because it gives the company ideal advertisement during the British Grand Prix event – which will in turn boost the company’s player base in the long-term as well as boosting the amount of bets Bwin processes for the event.

The two-year deal specifically gives Bwin the sponsorship rights to next week’s British Grand Prix and to the 2009 racing season. The British Grand Prix event will be held at Donington Park on June 22nd and Bwin not only sponsors this year’s event, but will also offer exclusive promotions and deals at the company’s various online casinos. Gamblers all over the EU will have access to the up-to-the minute Grand Prix betting.

This latest deal though is just one of the many partnership and sponsorship deals that Bwin, an Austrian-based online casino gambling group, has signed over the past several months. Bwin supports localized events within several of the prominent European betting and online gambling markets – from the Czech Republic to Spain to Portugal, Bwing is boosting its brand identification while amassing new players through the exclusive sponsorship deals.