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Convergence in New Online Casino Partnership

The World Poker Store (WPS) has announced not only the new German Bar Poker League (GBPL) events in Germany later this year, but also a new partnership agreement with one of the fastest growing online casinos on the Web. The EverestPoker.com brand is a subsidiary of Giga Media and has performed exceedingly well in the past several months in terms of adding new players to the company’s base of interested online casino poker players, as well as major increases in the company’s guaranteed prize pools at some of the site’s weekly and monthly tournaments. The two companies are growing brands in the European market, and the partnership agreement is a prime opportunity to solidify brand recognition and boost the visibility of both companies.

The GBPL events involve live poker games in bars and pubs throughout Germany, and the partnership agreement with Everest Poker allows Everest to solely sponsor the events online presence. The online casino poker site will not only promote the GBPL events through the site and on the Web, but the Everest brand will be prominently displayed on all promotions, and the actual physical parts of the poker games – the poker table felt, chips, cards, and more.

The partnership launches this fall and will go a long way toward boosting the Everest Poker online casino gambling brand, but beyond that, the partnership really opens up the bar poker leagues to a whole new level of game-play. The CEO at WPS notes, "This partnership will offer our players in Germany more opportunity to compete worldwide for premiere tournament invites through the League and through EverestPoker.com's online contests as well.” At this point the partnership announcement comes right as both companies are also involved in the World Series of Poker events in Las Vegas.