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A Strong Brand Name

Intralot is moving up in the international online casino gambling industry – the company has a strong brand name and a large player-base all over the world. New acquisitions in the Italian gambling market are adding further strength to the company, and industry analysts predict that Intralot will continue to perform well in the international internet gambling industry over the next several years. The European market is just one of the lucrative international markets, and although the company has focused efforts in Europe, other ventures into foreign markets will also serve to solidify the company’s long-term success.

The acquisition of the William Hill and Codere Italia betting company is a major step toward domination of the Italian betting market. Intralot only offers betting solutions in the Italian gambling industry because of governmental restrictions on the online casino gambling industry, but the company is actually prominent in the European online gambling, poker, and betting industries, as well as other emerging sectors.

The Intralot brand is already present in nearly 50 gambling markets. With online casinos, gambling, and betting sites operating in 45 countries and year-on-year revenue growth, there is every indication that Intralot will break the yearly revenue marker of more than Euro 1 billion (last year’s revenue came in at Euro 835.5 million).

Success in the Italian gambling market will go a long way toward building the brand recognition and giving the company a firm foundation if the Italian online casino gambling industry does open in the next couple of years. The CEO at Intralot, Constantinos Antonopoulos, recently commented in regard to the current success in the Italian market, “Intralot optimizes and consolidates its position in the Italian market through this significant acquisition. The fact that we have managed to gain an impressive market share in such limited time inspires a clear vision; to continue our successful course to the top, offering more exciting gaming experiences to the Italian community.”