Positioning for the Online Casinos Market
William Hill is just months away from the launch of the company’s newest online
venture – an internet sportsbetting operation. Will Hill dominates the land
betting industry; the company is one of the top two land gambling companies in
the UK. But the newest medium that is gaining popularity all over the world, the
online casinos, has proven a tougher industry for Will Hill. For that reason,
the latest reports in the industry indicate that Will Hill is looking to hire a
new top executive exclusively responsible for developing the company’s online
casino betting operations.
The online casino gambling industry has really boomed all over the UK and Europe
and unfortunately for Will Hill, the company was a tad bit late on joining the
trend into the internet gambling and betting industries. Last year Will Hill
attempted to build an in-house online gambling platform that would have marked
the company’s launch into this sector. But developing proprietary technology
proved a bit more than Will Hill had bargained for and the efforts were scrapped
and Orbis OpenBet was instead hired to spearhead Will Hill’s launch into the
online casino betting and gambling industries.
The current CEO at Will Hill, Richard Topping has previously stated the Will
Hill expects the new online casino betting site in development to really grow
rapidly and boost the company’s profits. The new site is set to launch in
November and Topping hired a headhunting firm to find a new top executive with
the skills in place to not only successfully launch the new online betting site
and product, but to also continue to develop and expand Will Hill’s stake in the
internet gambling industry. |