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An Epic in the Works

As industry veterans it really takes a lot for us at GambleCraft.com to get overly excited about a new game release – new online casino games come out on a monthly basis and although they often contain great new graphics and features, they are also very much the same as the last. But every now and then there are games that stick out – the Lara Croft Tomb Raider games are one example of a themed game that surpassed expectations and has remained at favorite at the online casinos. Playtech has just announced that the software development has secured the rights to develop an online slots game with the Gladiator theme.

Playtech is a fast developing online casino software development company with an exclusive license with Paramount Digital Entertainment to develop internet gaming content from some of Paramount’s more lucrative movie franchises. When the licensing deal with Paramount was first announced some in the industry expressed doubt that Playtech would secure the rights to some of the Paramount’s blockbuster successes – but the announcement of two new games in development, Gladiator and The Untouchables indicates that online casino gamblers can expect games developed from major movies.

The CEO at Playtech, Mor Weizer, elaborated on the licensing deal with Paramount and the new online casino gaming titles that are in development. He notes, “We are pleased to have secured this important deal with Paramount Digital Entertainment, which will enable our licensees to offer games featuring two very well-known brands, Gladiator and The Untouchables. We are confident that this exclusive material supplied to our licensees will support their marketing efforts by increasing the profile of their games portfolio and enhancing the gaming experience for customers.”

Using recognizable themes in the development of online casino games is actually nothing new and revolutionary – CyptoLogic and Microgaming already have some top performing movie-themed gaming titles in their portfolio. The development of these recognizable movie gaming titles is really a key indicator of a software developer’s position in the gaming development industry. That is why the licensing deal between Paramount and Playtech has garnered so much attention in the past several months – Playtech is quickly becoming a major rival in the software development industry.