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In the internet gambling industry, online casinos gamblers are essentially king. The software providers cater to the whims of the market, constantly adjusting existing software and inundating the market with new gaming options. But that is just the beginning, gambling companies are forced to redesign Web sites and introduce new technology at a breakneck speed just to keep up with the other online casinos companies in the industry. But for once a company has announced a new software upgrade that will make the lives of merchants and affiliates just a little bit easier.

Income Access is an affiliate program that is a popular way for affiliates and merchants to sort and categorize the information coming in from their online casinos gambling sites. Income Access is currently available in version 2.0, but the company has announced that it will showcase 3.0 to the online casinos industry at the CAP Euro Conference.

The Income Access software has undergone a complete redesign according to the CEO at the company, Nicky Senyard. The redesign on the software goes from merely cosmetic all the way down to new navigation systems in place. The cosmetic changes involve a color coding scheme and new icons that aid in easily locating necessary programs within the software. Additionally, version 3.0 redesign “ensures [that the Income Access] software’s appearance and usability reflect the depth and range of its capabilities as a data analysis tool,” remarks Senyard.

The online casinos industry will get a glimpse at the new version when it is showcased in London at the conference, and for those already using the product, they can be sure that the new version it will roll out at some point this year. Senyard comments on what sets Income Access apart from other software platforms, “We’ve always used our own experience with affiliate marketing and affiliate management to push our software from one release to the next, and this latest version is the perfect example of how this approach really pays off for the end user."