Looking Good for Mahjong: 1
The Asian market is one of the most sought after emerging online casino and
gambling markets in the world because of the vast potential and growth in this
market. To that end, many of the major internet gambling brands in the European
market have focused their expansion strategies on the emerging market and have
been specifically developing key partnerships over the past year – these
partnerships are aimed at opening the doors for the gambling and gaming
companies if, and when the Asian governments become more lenient toward gambling
at the online casinos. CryptoLogic is the top name in the international software
development industry and has just announced that its partnership with Mahjong
Time is actually paying off handsomely.
Mahjong Time announced that the company has gained access to 50 percent of the
internet cafés in China – this is a huge deal that will see CryptoLogic’s
mahjong software gain increased popularity all of the country. Online casino
gambling is still illegal in China, but internet gaming is actually a very
popular pastime and more and more Chinese citizens are becoming internet and
computer savvy. Although home computer use is not overly common in much of
China, internet cafes are popping up everywhere and these are still a primary
way that online gamers are able to access new games.
Mahjong has really taken off in popularity and CryptoLogic has developed a
highly successful adaptation of this game that still uses all of the fundamental
aspects of tradition mahjong, but takes the game to a whole new level with great
graphics and sounds in the online game. Mahjong Time secured the latest deal
with the Chinese internet cafes but since the two companies are partnered, this
certainly benefits CryptoLogic’s bottom line. |