Online Casinos Advertising Launches
The Ladbrokes online casinos gambling and betting company has announced the
launch of a new advertising campaign that appeals to those constantly seeking to
find a thrill. The UK Gambling Commission liberalized the nation’s advertising
industry and opened up new possibilities for online casinos and gambling
companies to reach new target audiences. And although there has been some tough
scrutiny in the industry over competitors gambling campaigns, the Ladbrokes
“Quench your thrill buds” campaign is fully in line with current advertising
restrictions and expectations in the UK.
This latest campaign is actually quite clever and summarizes that thrill seekers
don’t have to climb mountains looking for thrills, they can head right over to
the Ladbrokes online casinos gambling and betting site. The marketing company
for Ladbrokes, M&C Saatchi specifically designed the new “Thrill Buds” ad
campaign to drive gamblers to the newly launched Ladbrokes online casinos
gambling site.
The advertising campaign will launch on televisions around the UK and was shot
in South Africa in a sort of “mockumentary” style. At the end of the ad
featuring daring individuals risking their lives in search of thrills, the
narrator then concludes that those thrill seekers could find the same thrills at
the Ladbrokes online casinos gambling site without risking life and limb.
M&C Saatchi have developed other major campaigns for the Ladbrokes online casino
and gambling site and with the anticipated success of this latest campaign
television viewers can count on more of the same in the coming months as various
sports seasons kickoff in the UK. |