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How Low Will They Go

After the shock of the “breaking news” coverage of Paris Hilton’s stint in jail last June, it should be no surprise that Americans are obsessed with this heiresses enough to warrant the sale of her used dental floss. But really? Dental floss? But someone out there cares because the Golden Palace online casino snatched up the lipstick smeared dental floss for US $1,000. Golden Palace is well known, even outside of the online casinos industry, because of the gambling site’s penchant for over-the-top advertising schemes, perhaps most notably the “streaker” series of advertisements.

The dental floss news is a result of the HollywoodStarTrash.com site’s frequent auctions of miscellaneous items they find after digging through the trash of Hollywood celebs. And though the Golden Palace isn’t known for its high brow advertising/public stunts, but apparently it’s effective for the successful online casino gambling site.

The public streaking stunts though are by far what brought Golden Palace online casinos to fame. Perhaps because the site was not content with low key events, but instead has streaked high profile sporting events such as the 2004 Super Bowl, the UEFA Cup Final, and even the Running of the Bulls in Spain (that one proved the most dangerous of the bunch). Basically, males (a few females have been used) streak these major events with wearing nothing but a GoldenPalace.com tattoo prominently displayed.

Though the streakers rarely last long on the field, they make their point and the Golden Palace online casinos always gain a significant amount of press after the event. All in all though, with Paris Hilton’s dental floss on auction at the online casino site, it looks like Golden Palace really will use any means necessary to gain the spotlight.